Real Life Success

Chris & Elizabeth Koob

West Chester, Ohio
Former Occupation: Engineer

“Finding Primerica has been the best thing that could have happened to me,” says entrepreneur Chris Koob. A former engineering student, Chris originally entered the business to “make what I would have as an engineer and be self-employed.” Today, Chris and his wife Elizabeth are living life on their own terms — and enjoying a freedom most people only dream of.

Because their income allows them to have household help, Elizabeth can spend more valuable time with their three little girls. “Primerica has also given us the opportunity to give back to our community,” says Chris, who donates $10,000 a month to various charities and organizations, and has started a foundation to help provide private education for inner city children.

An “off-the-wall” introvert, Chris admits his climb to success has not been easy, but credits his experience with Primerica as turning him into a better person. “When I look back at the end of the day, I don’t look at the income,” Chris says. “It’s definitely nice, but what I really like is the person I’m becoming and the feeling I have about myself. What excited me most about Primerica is the environment where people can become anything they want to become. People evolve, grow and do things they never thought they could do.”